When customers visit your store it is very important for you to let your customers know what
special offers you have for them before they leave your store for a competitor who is giving more visibility to the special offers he is making.
If you are offering discounts would you not want to let your customers know the fact immediately? Would you not like to let them know proactively which products you are offering discounts on instead of waiting for them browse to the product page to figure out the discounts on offer?
In AbleCommerce 5 there used to be the feature to display product specials in your store, however, in AbleCommerce 7, this feature does not exist out-of-the-box. You may find some scattered code in forums that you can patch up and build this feature on your store. You don't need to go through this hassle anymore. Just download the free Product Specials add-on for AbleCommerce, put in your ConLib folder and start using it in your scriptlets.
For more details on installation and usage check the
blog entry for Product Specials add-on.